The Art Deco-inspired backdrop transports the viewer to the glamour and allure of old Hollywood, perfectly setting the stage for the 1930s, where Vera's story unfolds. At the center, Vera stands confidently in her maid uniform, but her shadow reveals the shape of the Oscar trophy—a powerful symbol of the success she strives for despite the racial barriers of the time. This contrast between her present reality and the looming potential of stardom invites the audience to explore the deeper themes of ambition, identity, and the hidden forces that shape her journey.
The typography balances between classic and modern, where the title's serif type evokes the era's sophistication, and the bold, hand-drawn script for "Vera Stark" makes her name feel alive, personal, and central to the narrative. The vibrant color palette—deep blues, yellows, and crisp whites—catches the eye and mirrors the elegance of the 1930s. More importantly, it maintains a modern appeal, creating intrigue and engagement for a diverse audience.
This design serves as more than a promotional piece; it's an invitation to explore the emotional and historical depths of Vera Stark's journey. It compels viewers to experience the play and question how much Hollywood and society have changed. The poster is crafted to draw in theatergoers by blending a visual homage to the past with a bold, contemporary lens, making it an irresistible call to action and fostering a sense of connection and involvement.
Final design
Front of the postcard
Back of the postcard
I added the QR code to simplify customer ticket ordering—a thoughtful, human-centered touch that enhances the experience.
Ideations other versions {Version one}
(I designed a total of 4 different versions of the poster before the director of the play finalized the design)
{Version two}
{Version four}